How to Sign In to a Google Ads Manager Account

How to Sign In to a Google Ads Manager Account

Overview of Google Ads Manager Account

A Google Ads manager account is a powerful tool that allows me to efficiently manage multiple Google Ads sub-accounts from a single location. With a manager account, I can easily oversee and control various campaigns and advertising strategies. Let’s explore the benefits of using a manager account and also discuss its limitations.

Benefits of Using a Manager Account

Having a Google Ads manager account provides several advantages that help streamline advertising efforts.
Firstly, it allows me to have a comprehensive view of all my sub-accounts in one place. This centralized approach simplifies campaign management, making it easier to monitor performance and make adjustments as needed.

Additionally, a manager account offers enhanced efficiency. Instead of logging in and out of different accounts, I can access and manage all sub-accounts with just one login. This saves me time and eliminates the hassle of juggling multiple credentials.

Furthermore, a manager account allows for seamless collaboration. I can grant access to team members or stakeholders, enabling them to view and contribute to specific campaigns or sub-accounts. This collaborative environment fosters effective communication and teamwork, leading to more successful advertising initiatives.

Limitations of a Manager Account

While a Google Ads manager account offers numerous benefits, it is important to be aware of its limitations as well. One key limitation is that a manager account cannot create campaigns or directly advertise products.
However, it can be used to create campaigns on behalf of the sub-accounts under its management. This means that the manager account acts as a control center for overseeing and coordinating advertising efforts, rather than being directly involved in campaign creation or product promotion.

It is also worth noting that a manager account is subject to certain restrictions in terms of the number of accounts it can manage. Users should familiarize themselves with these limitations to ensure they adhere to Google Ads’ policies and guidelines.

Manual Steps to Create a Manager Account

Creating a Google Ads manager account involves a few simple steps. Let’s go through them:

  1. Sign in to the Google account I want to use as my manager account.
  2. Visit the manager account page, accessible through the Google Ads homepage.
  3. Click on the “Create a manager account” option.
  4. Give my manager account a name. This name will be visible to merchants in the “Access & Security” tab of the Google Ads user interface, so it should be clear and easily identifiable.
  5. Choose how I plan to use the account. If I need to manage sub-accounts on behalf of other advertisers, I should select the “Manage other people’s accounts” option.
  6. Select my country and time zone. The time zone selection is important for reporting and billing purposes and cannot be changed later, so I should choose the time zone that aligns with my business operations.
  7. Choose a permanent currency for account billing. It is recommended to select the currency used for my business operations, as sub-accounts will be billed in their respective currencies.
  8. Finally, click “SUBMIT” to create my Google Ads manager account.

Automatic Steps and API Integration

Unlike some other processes within Google Ads, creating manager accounts does not have automatic steps available. This means that manual creation is the only option. It is important to follow the aforementioned steps to successfully create a manager account.

However, while creating manager accounts through the Google Ads API is not possible, the API does provide the capability to create sub-accounts and link them to an existing manager account. This API integration feature offers greater flexibility and automation when managing multiple accounts, ensuring efficient campaign coordination.


FAQs

How do I create a Google Ads manager account?

To create a Google Ads manager account, follow these steps:

  1. Sign in to the Google account you want to use as your manager account.
  2. Visit the Google Ads manager account page.
  3. Click on “Create a manager account”.
  4. Provide a name for your manager account.
  5. Choose the account type, either “Manage other people’s accounts” or “Manage my own accounts”.
  6. Select your country and time zone.
  7. Choose a permanent currency for account billing.
  8. Click “SUBMIT” to create your manager account.

What are the steps to set up a Google Ads manager account?

The steps to set up a Google Ads manager account are as follows:

  1. Sign in to your Google account.
  2. Visit the manager account page on Google Ads.
  3. Click on the “Create a manager account” option.
  4. Name your manager account.
  5. Choose how you plan to use the account.
  6. Select your country and time zone.
  7. Choose a permanent currency for account billing.
  8. Click “SUBMIT” to complete the setup process.

How can I name my Google Ads manager account?

When creating a Google Ads manager account, you’ll have the opportunity to name it. The name you choose will be visible to your merchants in the “Access & Security” tab of the Google Ads user interface. It is recommended to use a name that is clear and easily recognizable to your merchants.

What actions are involved in creating a manager account?

Creating a manager account involves the following actions:

  1. Signing in to your Google account.
  2. Visiting the Google Ads manager account page.
  3. Clicking on “Create a manager account”.
  4. Naming your manager account.
  5. Choosing how you plan to use the account.
  6. Selecting your country and time zone.
  7. Choosing a permanent currency for account billing.
  8. Clicking “SUBMIT” to create your manager account.

In conclusion, a Google Ads manager account is an invaluable tool for efficiently managing multiple sub-accounts in one place. By following the manual steps outlined above, anyone can create and utilize a manager account to effectively coordinate their advertising campaigns on Google Ads.

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